Sunday, September 1, 2013

Micromax dreams of sweeping Samsung Off the Game This Diwali

Domestic handset maker Micromax today said it aims to become the number one player in India in the smartphone category by Diwali on the back of excellent demand for its Canvas series.

"As per the IDC figures for Q2, we are at number two with 22 per cent market share and given the growth we are seeing in the phablet category (Canvas series), we are aiming to be the top player by Diwali, which is Q3," Micromax Co-Founder Rahul Sharma said.

According to IDC figures for Q2 of 2013, Micromax stayed at No 2 spot and crossed the 2 million units mark in shipments. "The vendor is banking on the wave of phablet- driven smartphone adoption and is pushing the Canvas range of devices with bigger screens and compelling imaging capabilities," IDC said.

Sharma said IDC data substantiates its success, considering the fact that the maximum growth in Indian smartphone category has happened 5 inch-6.99 inch category which has grown 17 times year on year and the phablet share has steadily risen to 30 per cent of the smartphone market in Q2.

Micromax has increased its share from 18.8 per cent in the last quarter to 22 per cent.

"Micromax has crossed the 2 million units shipment mark in Q2 2013 and is poised to be the number one smartphone player in India by Q3. We hope to surpass USD 1 billion in revenues with our innovative product strategy, strong distribution and marketing focused on the Indian youth," Sharma said.

"We hope to cross 2.5 million units marks by third quarter of this year," he added. Without commenting on the number, Sharma said the company will continue launching new devices in third quarter also.

"With the kind of growth we are achieving, our strategy is working in right direction and going forward, we continue to stick to it," he added.

Shared From DNA India

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Monday, October 24, 2011

Bollywood having a cold Diwali!

This Diwali will not have the usual sparkles of bollywood parties, there has been none yet announced as most of the actors are busy with their schedule and out of the country for shoots. So there wont be much of a buzz this diwali like the previous.

The latest news is that Akshay Kumar and Twinkle Khanna who were to organize the party has cancelled the option due to their busy schedule. So is Shilpa Shetty and Raj Kundra's party, they had made it a bash last year but this year this option is cancelled as Raj uncle is unwell.

Raveena Tandon and Anil Thandani's Taash party got cancelled as Anil lost one of his relative. Kareena Kapoor is out of the country at Madam Tussaud's, to inaugurate her wax statue at London. Another lead actress Katrina Kaif is out of the country as well, she is busy with her shoots in Istanbul.

The only people having big dos are Ramesh Taurani who had a patta party on Thursday, and Ekta Kapoor is also all set for the festivity.

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