Aamir Khan, the perfectionist of Bollywood is always known to come up with new innovative ideas. The superstar deserves accolades for not just being immensely talented actor but also very smart marketing personnel when it comes to innovative film promotions.
This time he has shown his creativity for the music video of his movie Talaash.
Talaash: The Answer Lies Within is an upcoming Indian psychological thriller film written and directed by Reema Kagti. The project is jointly produced by Excel Entertainment and Aamir Khan Productions, and features Aamir Khan, Rani Mukerji and Kareena Kapoor in pivotal roles.
Aamir came up with a new idea to showcase the movie’s video. The music video will have all the three actors in it. Well the thing is, in the actual film the trio Aamir, Rani, Kareena are never seen together since they don’t have a single scene with each other. Aamir felt that it would be very special if all three of them perform in Talaash’s promotional video to make their fans happy. Therefore the superstar thought of shooting a music video where the trio will share same screen space for the first time and shake a leg with each other.
Talking about the music video, spokesperson from Excel said, "Yes, it’s true, Aamir came up with the idea of shooting a music video with all three stars together and we all instantly agreed. It is a great idea as having Aamir Khan, Rani Mukerji and Kareena Kapoor dancing together in a music video is the recipe for total entertainment."
This is not the first time that AamirKhan has popped out with new way to promote his movies. Aamir had turned into a barber for his fans and had given them the Ghajini haircut during one of his innovative promotional events of his much awaited movie Ghajini.
For Peepli Live, the actor had created a special 45-second long teaser to play at theatres and on television, which actually made fun of his own promotional tactics and also of himself.
Well what can we say? No one can match this perfectionist !
- Unknown Updated at: Thursday, August 09, 2012
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