Happy Valentine's Day! The day when you can officially go and propose a girl. The day where a red rose gains respect like no other. The day when hearts bloom, the day when college is painted red. Also the end of the day where many late night calls happen and many broken hearts roam around.It is really a fun day. How can we miss, the day when you spend ₹. 1,800 crore!
Surprised? Yes, that is what the Indian market alone gives to the Valentine market. You can expect that when you have billions of youngsters in the country, waiting for this day to spend money on their lover! No its not only India, world does it, TOI repors in the recent news says that a person from China did spend close to $30,000 to gift his lover and that too a bouquet of roses.
One start to think that is love measured in gifts? remember the famous line from TVC, atleast the market says it does. The valentine cards with most touching words will see a hike, and you can't avoid it go just because of its price! The soft toys that you purchase will be more heavy on your pocket than to the heart. But you still do it!
According to NRF research, spending for Valentine’s Day peaked around 17 billion in 2008, when the average expression of love cost a whopping $123 per person. Since 2009, consumers have been seeking more economical ways to show their loved ones they care. (Total Valentine’s Day spending for 2009 was estimated at $14.7 billion, or $102.50 per person.).
And in 2013, you will be surprised that we spent ₹. 1,500 Crore rupees on gifts(news here). The industry researchers say that its not the business of a single day, but this starts a week before and starts with Rose Day (Feb 7), followed by Proposal Day, Chocolate Day, Teddy Day, Promise Day, Kiss Day, Hug Day and Valentine's Day (Feb 14). How many more days do you want?
Its not only the soft toys, gifts that values. There are a large market which provides tour packages for the valentine's day outing. There are V-Day tour packages on offer -- priced between USD 100 (Rs.5,000) and USD 1,000 (Rs.50,000) -- to Kerala, Goa, Nainital, Mount Abu, Dehradun, Musoorie, Shimla and even Bangkok and Singapore, said the study.
The most of Valentine's day is acquired by the flowershops, to notch up business worth USD 4,089-4,647 (Rs.220 to Rs.250 million). The wholesale flower industry last year touched USD 3,347 (Rs.180 million) in sales during V-Day, the survey said.
That is a lot of money for the Valentine's day!
The industry just blooms whether or not it is the case with your valentine. Even a broken heart is in more pain with a broken purse. But as with the attitude, most of the people think that its nothing. Renu, a software professional says " We will be spending close to ₹. 5,000 to 8,000 for gifts, chocolate cakes and a dine out, its not a big deal".
So spread love and gifts do matter but how much you spend is still within your control. Although with those ads of diamonds, cakes, photo frames, chocolates, dresses, diners, tour packages.... and a long list of stuff, its really hard to think small on Valentine's day! Everything goes fair in love! Sab Bikhta hai!!
Love doesn't take costly gifts to make happen, a smile or a rose will do much better!!
Once Again Happy Valentine's Day!
 |
| A cozy gift for valentine's day, but if you are thinking of buying this then that would be heavy! |
Surprised? Yes, that is what the Indian market alone gives to the Valentine market. You can expect that when you have billions of youngsters in the country, waiting for this day to spend money on their lover! No its not only India, world does it, TOI repors in the recent news says that a person from China did spend close to $30,000 to gift his lover and that too a bouquet of roses.
One start to think that is love measured in gifts? remember the famous line from TVC, atleast the market says it does. The valentine cards with most touching words will see a hike, and you can't avoid it go just because of its price! The soft toys that you purchase will be more heavy on your pocket than to the heart. But you still do it!
How did the world do ?
According to NRF research, spending for Valentine’s Day peaked around 17 billion in 2008, when the average expression of love cost a whopping $123 per person. Since 2009, consumers have been seeking more economical ways to show their loved ones they care. (Total Valentine’s Day spending for 2009 was estimated at $14.7 billion, or $102.50 per person.).
And in 2013, you will be surprised that we spent ₹. 1,500 Crore rupees on gifts(news here). The industry researchers say that its not the business of a single day, but this starts a week before and starts with Rose Day (Feb 7), followed by Proposal Day, Chocolate Day, Teddy Day, Promise Day, Kiss Day, Hug Day and Valentine's Day (Feb 14). How many more days do you want?
The Flower Shops
Its not only the soft toys, gifts that values. There are a large market which provides tour packages for the valentine's day outing. There are V-Day tour packages on offer -- priced between USD 100 (Rs.5,000) and USD 1,000 (Rs.50,000) -- to Kerala, Goa, Nainital, Mount Abu, Dehradun, Musoorie, Shimla and even Bangkok and Singapore, said the study.
The most of Valentine's day is acquired by the flowershops, to notch up business worth USD 4,089-4,647 (Rs.220 to Rs.250 million). The wholesale flower industry last year touched USD 3,347 (Rs.180 million) in sales during V-Day, the survey said.
 |
| Buying the best of red roses - a picture from upittoday.com |
That is a lot of money for the Valentine's day!
The industry just blooms whether or not it is the case with your valentine. Even a broken heart is in more pain with a broken purse. But as with the attitude, most of the people think that its nothing. Renu, a software professional says " We will be spending close to ₹. 5,000 to 8,000 for gifts, chocolate cakes and a dine out, its not a big deal".
So spread love and gifts do matter but how much you spend is still within your control. Although with those ads of diamonds, cakes, photo frames, chocolates, dresses, diners, tour packages.... and a long list of stuff, its really hard to think small on Valentine's day! Everything goes fair in love! Sab Bikhta hai!!
Love doesn't take costly gifts to make happen, a smile or a rose will do much better!!
Once Again Happy Valentine's Day!
- Unknown Updated at: Friday, February 14, 2014
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